Influencer marketing

Influencer campaigns with the right creators, handled end to end.

We connect brands with creators whose audience fits, then handle the brief, contract, reviews and payments. Because we work with both businesses and creators, campaigns are matched on audience fit, not just follower counts.

What's included.

Best for: Brands that want reach and trust through creators, and businesses that need UGC videos for ads.

Plans are sized to your stage and goals. Ad spend, where there is any, stays separate and you approve every budget.

  • Creator matching based on audience, niche and location
  • Campaign briefs agreed with both sides
  • Contracts, fees and usage rights handled in writing
  • Content review and approvals before anything goes live
  • UGC videos edited and ready to run as ads
  • Disclosure guidance so posts follow Indian advertising rules
  • Reporting on reach, engagement and results

How it works.

Every month you see the work, the spend and the results in your Retales dashboard.

  1. GoalWe agree what the campaign is for: reach, trust, sales or ad content.
  2. MatchWe shortlist creators whose audience fits your customers.
  3. Brief and contractWe agree the brief, fee, timelines and usage rights in writing.
  4. Review and reportWe review every piece before it goes live and report results afterwards.

Influencer marketing questions

Still unsure? Ask us directly

How do you choose creators for my brand?

We look at who follows each creator, their niche and location, and how their audience responds, not just follower numbers. You approve the shortlist before anyone is contacted.

What is UGC and do I need it?

UGC is short video of real people using your product. It often works well as an ad because it feels genuine. We handle the creators, the brief and the editing, and secure usage rights so you can run it in ads.

Do posts follow the rules on paid promotion?

Yes. We brief creators on clear disclosure, such as #ad or paid partnership labels, in line with Indian advertising guidelines.

I'm a creator. Can you get me brand deals?

Yes. Creators work with us for brand deals, sponsorships and partnerships, with negotiated fees, written contracts and payment follow-up. See our page for creators.

Talk to us about influencer marketing.

Tell us about your goals on a free call. We'll come back with an honest view of what will help most.